An Attachment To Team
When I left the advertising business, I took the reins of a small
uniform apparel company. I literally went from Michigan Avenue
to Main Street, U.S.A., and I carried my small bag of tricks with
me. You can probably imagine the looks on the faces of my veteran
crew of sewing machine operators when I told them they
were going to be involved in a planning session. I asked them to
vote for the two representatives who would be their eyes, ears,
and voice in the processI did the same with the office staff.We
had only about 15 employees at this point and a “growth planning
team” of five.
Our first attempt didn’t go too well. I spent too much time
trying to educate them on what I knew and not enough listening
to what they knew. The second meeting fared little better. They
were uncomfortable and shy. I was the proverbial elephant in a
china shop. By the end of the first year, we had agreed to little
and had implemented even less.
I was beginning to question my
representative form of growth planning. Maybe it would be easier
for me to be the benevolent dictator and just hand out the
plan to everyone.
Just when I was about to give up, something pretty amazing
happened. In our previous meeting, we had set a goal of increasing
our overall production efficiency by an ambitious but
achievable percentage by year’s end. Now, one of the team members
representing the sewing machine operators was coming to
the meeting with a new idea. “Some of the women on the machines
thought we might be able to find a customized binding attachment
that will speed things up,” she explained. You probably
don’t know what a binding attachment is.
Honestly, neither did I at the time. That isn’t the point. The point is, she had conveyed
our growth goal to her department, listened to their ideas on
how to achieve it, investigated a few suppliers of custom attachments,
and then speculated about how much we could increase
production on two of our best-selling products if we made the
change. She had even roughed out a payback of less than one
year.
This opened the floodgates. From that point on, the growth
team began to think about how they could get into the game of
growth.Within two years, we were pretty good at basic planning.
We started to see some results. By year five, planning was one of
our primary advantages as an organization.
Sales had increased
by more than 900 percent over the same period—during a significant
recession.
Giving everyone in the organization a voice in the growth was
one of our most important secrets to success..
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